Growth isn’t a straight line. The FIDGET Loop is our way of coming back, again and again, to the four essentials that keep your valuable marketing as you grow.
- Foundation – Get the story and basics right.
- Focus – Decide where to show up and what to say.
- Build – Create the tools and campaigns that carry the story.
- Learn – See what’s working, adjust, and strengthen the other three.
Some clients move through all four phases in a longer engagement. Others start with one step and expand from there. Either way, we keep it practical, not theoretical.